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Where Real Estate Agents’ Business Comes From

May 02 2016

contactually stats where re agents business comes from 1

Between October to December 2015, Contactually interviewed over 120 brokerage owners and senior leaders at the leading brokerages in the US and in Canada. We wanted to understand their business priorities and how they planned on supporting their agents through the upcoming year.

You can download the report here, but we want to dive into one of the findings that isn't only relevant to brokerages, but more importantly for real estate agents.

According to our interviews, we found that at least 65% of a typical real estate agent's business comes from their existing network. This is broken down into two parts: 35% comes from a client referrals and 30% comes from repeat business.

contactually stats where re agents business comes from 2 1

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