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Sign into your accountTen Real Estate Newsletter Tips
December 10 2014
Do you send out a real estate newsletter to your prospects and former clients? Digital newsletters can be a great way to share helpful information, keep in touch and stay top of mind.
You can create a newsletter for your real estate business using a combination of your own blog posts, helpful articles from around the web (go ahead and use anything from this blog!) and photos that highlight your team or your clients.
Here are 10 quick tips for making a real estate newsletter that gets attention for all the right reasons:
1. Brand It
First things first, make sure your newsletter reflects your brand right off the bat so readers know where it's coming from. Include your logo, slogan, brand colors, contact information and headshot.
2. Organize It
Who wants to read a wall of text? No one! Divide your newsletter up into segments that are easy to differentiate so recipients can easily identify information that might be interesting to them. Formatting is key.
3. Write Good Headlines
You may have great content but if you have a lackluster title, it's less likely your article will get read. Be snappy and direct. A little humor never hurt either (if it works with your brand). Here's a great article about how to write a compelling title.