Facebook is the world's largest social network, and every agent knows how important it is to cultivate a presence there. But between showings and closings, it can be hard to find the time to grow your Facebook business page. Fortunately, there's a free app available that can help you do just that.

Free Social Connections Facebook Page from realtor.com®

Have your ever stared blankly at your real estate business' Facebook page, wondering what to post? You don't want to spam your followers with a stream of listings, but trying to engage by asking them what they had for dinner last night just seems so...blah.

The Social Connections app from realtor.com® takes the guesswork out of Facebook by automatically updating your Business profile. Each update is designed to connect with consumers and create real conversations and lead generation opportunities.

Social Connections offers many other features that help prospects connect with you and your marketing, including:

• Rich interactive maps
• Highlight inventory with gorgeous photos
• Engage prospects with free downloads like buyer's and seller's guides
• Generate leads with local market updates and newsletters
• Integrates with your realtor.com® and Top Producer® solutions
• Gather and post recommendations with Hyper Social Tools

Learn more about the Social Connections Facebook app from realtor.com®.