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Sign into your accountDocuSign's Mike Dinsdale: Leadership from the CFO Position
September 03 2014
Every executive within a company needs to be a leader. That holds especially true for the role of the Chief Financial Officer. I had an opportunity to have a conversation about leadership from the CFO position with Mike Dinsdale of DocuSign that shines a light on a new style of CFO that is emerging in business today – a CFO focused on strategy and corporate development. Dinsdale's focus is as much external as internal for DocuSign, and he is inspiring many of the top CFOs in America to take a fresh look at their role in their organization.
The Chief Financial Officer is defined in so many different ways across organizations today. It is hard to cull up the "typical" responsibilities of this position even when you try to align responsibilities according to the size of the company. Inevitability, the CFO has hands in many roles across the organization, if not all of them, to some degree. The list includes: Human Resources, IT, Accounting, Facilities, Budgeting, Strategic Planning, Business Development, Mergers and Acquisitions, Training, Support, Product Development, and so on. "All of these are the component parts of my departmental functions, but only a small portion is really what I do every day," says Dinsdale.
Dinsdale joined DocuSign when the company was 50 people. Today, the company is 1000 people. Along the way, his focus has always been on corporate development and strategy. Everything else under his tent is accomplished by hiring the right people. I asked Dinsdale about their recent transition to paperless vendor systems. His response was that "my role in that was bringing on a good comptroller that does things like that."
There are rumors about DocuSign going public, and Dinsdale has that experience. I asked him how much of his time is spent on that. "I hired a VP of investor relations," he replied. "Today, we do closings like a public company and practice mock earnings calls. We will be ready to go public if or when that makes sense for the company," says Dinsdale.