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Sign into your accountUsing Market Statistics to Gauge Brokerage Productivity
November 11 2010
If you are thinking about how to boost agent and office productivity and utilizing key tools to track and monitor your success relative to the activity in your local area, consider market statistic products.
The real estate industry in particular has seen a lot of local market weaknesses that have brought angst to the consumer market. Providing market statistics to your agents, can certainly work to establish them as local experts and trusted real estate advisors.
Most brokers think of market statistic offerings in terms of providing a tool to their agents. Certainly this is a key component to most market statistic services, but it is not the only way brokerages can effectively leverage this data to drive their business.
This week I spoke with Michelle Carter, VP of Sales & Operations at Trendgraphix and we discussed the value of real estate brokers using market statistics to drive their business. Michelle is clearly passionate about the value market statistics offer the broker.