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Real (Estate) Talk: Differentiating Busy and Productive in Your Brokerage

June 18 2019

lwolf differentiating busy and productiveWhat's the difference between being busy and being productive?

In today's society, we tend to use those words interchangeably. If you're productive, you're busy. And if you're busy, you're productive.

But there's a key difference we tend to forget about when it comes to being productive versus being busy.

Busy is when there's a lot to do. It's stressful, overwhelming, and sometimes careless.

Productive is when there's a lot getting done. It's focused, purposeful, and intentional. In other words:

"Productivity is never an accident. It is always the result of a commitment to excellence, intelligent planning, and focused effort." – Paul Meyer

So as a broker, how can you encourage productivity over busyness in your office?

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