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Sign into your accountBrokers Need to Weaponize to Combat iBuyer
March 19 2019
Who is getting to the listing appointment first? Is a traditional broker the first call for a listing appointment, or do consumers reach out to iBuyer programs like Zillow, Redfin, Keller Williams, Realogy, Opendoor, Mark Spain, or others first?
For now, iBuyer programs will continue to reach more markets and brokers need to prepare their strategy, consumer and agent communications, and agent training. Opendoor and Redfin were the first brokers to weaponize with iBuyer programs. Mark Spain is having tremendous success. Are you next?