April 24 2020
In an effort to help REALTORS make the most of their current "work from home" situations, we're covering a how-to series that strives to answer the question, "How can I use RPR right now to meet the needs of my clients and generate new prospects?"
In this article, we're specifically looking at generating a mailing list for your next direct mail campaign. Along the way, you'll have some decisions to make, such as:
Knowing these answers is critical to getting the proper contacts for your campaign. This is where Absentee Owners versus Owner Occupied comes into play.
For example, you may want to send owner-occupied homes a custom message about the current market and their current needs. Absentee-owned properties, on the other hand, might appreciate an update on current home values and that now is a good time to cash in on their investment. It's crucial to understand which address is the most appropriate to use for each situation to make sure your message is delivered properly.
Finding these specific addresses and creating your mailing labels for them isn't that hard to pull off once you get the hang of it. Here's how to do it in RPR.
1. Visit RPR at narrpr.com.
2. Choose the All Properties search.
3. Enter a geographic area into the search bar.
4. Select the search button (the magnifying glass icon)
5. From the search results, you have a few choices on how you arrive at your results:
6. Once you have your search results set, select Mailing Labels.
7. The Mailing Labels dialog opens.
8. Choose your layout: Select CSV or PDF.
Customize your labels:
9. Select Address Type: Property or Tax Billing
10. Choose how you want the labels addressed:
Filter your labels:
1. Choose Occupancy Type:
2. Select which labels to exclude:
3. Select which records to export. Remember, you have a max of 2,000* each month. (*Now 4,000 thru June 2020)
To view the original article, visit the RPR blog.